Job search on social media

Be aware of how you portray yourself on social media. If party photos are the first thing to pop up when someone googles you, it can be unfortunate. There is no problem that some party photos come up. Still, if it dominates the search result, it could give potential employers a wrong impression of you. Remember that you can choose which information should be visible to who on social media.

It is also important that you distinguish between the different social media networks. Where LinkedIn primarily is a career network, Instagram, Facebook, and Twitter are more meant for personal use. Know your audience and customize the activity accordingly.

Show who you are through a neat and up-to-date profile. Although employers do research on social media, LinkedIn sails forward as perhaps the most important channel. Post all courses, educations, qualifications, skills, etc. The more up-to-date your profile is, the higher the likelihood that you will pop up in searches for potential employers. In the digital world, IT skills are essential. Therefore, remember to make this clear and visible!

Think about the language. If you only use English on LinkedIn, for example, it can turn out to be unfortunate if a Norwegian employer searches for you. Let's say your title is "Marketing Manager." Then you should also write your Norwegian title, such as "Markedsansvarlig." Then you show up in both English and Norwegian searches. This applies not only to your title but to all the information you publish.

Networking on social media is also incredibly important. Follow, like, comment and share the posts of companies you would like to work for. Connect with associates and others you have a relationship with. By being active, showing commitment and interest in the business, you have a much higher chance of being noticed.